PT Puradelta Lestari Tbk (DMAS) is igniting the industrial property market, reporting a staggering +317% Year-on-Year (YoY) surge in marketing sales for the first nine months of 2026. This explosive performance, driven primarily by robust demand from the data center segment, has compelled the developer to significantly raise its 2026 marketing sales target, underscoring its strategic positioning within Indonesia’s booming digital economy.
Elevating Expectations: DMAS Sets New 2026 Marketing Sales Benchmark
Riding high on its unprecedented sales momentum, DMAS has officially upgraded its 2026 marketing sales target. The revised goal now stands at IDR 2.95 trillion, a substantial +42% increase from the initial target of IDR 2.08 trillion. This ambitious adjustment reflects a strong pipeline of prospective deals and a sustained upward trend in industrial land sales, with the data center sector serving as the undisputed primary contributor well into the first half of 2026.
A Quadruple Threat: Unpacking DMAS’s Explosive 9M26 Sales Growth
DMAS’s financial trajectory in 2026 paints a picture of exceptional growth and strategic execution, demonstrating its agility in capitalizing on market opportunities.
Quarter-by-Quarter Triumphs
The third quarter of 2026 alone witnessed DMAS record approximately IDR 1.5 trillion in marketing sales. This figure represents a monumental leap when compared to IDR 46 billion in 3Q25 and a healthy acceleration from IDR 589 billion achieved in 2Q26. Each quarter has built upon the last, culminating in a dominant market presence.
Year-to-Date Performance and Target Proximity
Over the first nine months of 2026, DMAS has reported cumulative marketing sales of approximately IDR 2.6 trillion. This remarkable figure not only represents an astounding +317% YoY growth but also already equates to approximately 89% of the newly revised and elevated 2026 target. The company is clearly on track to surpass its own elevated expectations, showcasing robust demand and effective sales strategies.
The Data Center Dynamo: AI’s Untapped Potential for DMAS
According to Tondy Suwanto, Director and Corporate Secretary of DMAS, the driving force behind the 9M26 industrial land sales has been the data center segment. Suwanto emphasized that the demand for land specifically tailored for data centers remains incredibly strong, a direct consequence of the escalating global appetite for technology and, more specifically, the monumental surge in artificial intelligence (AI) adoption.
As AI applications proliferate across industries, the need for robust, scalable data infrastructure becomes paramount. DMAS, through its meticulously planned industrial estates, is strategically positioned to be a key enabler of this digital revolution, providing the critical physical space for the server farms and computing power that fuel the AI era. This long-term secular trend presents a significant tailwind for the company’s future growth prospects, positioning DMAS as an infrastructural backbone for the burgeoning digital economy.
Investment Horizon: What This Means for DMAS Investors
The latest developments from DMAS signal a strong, positive outlook for investors. The substantial upgrade in marketing sales targets, underpinned by verifiable, explosive sales growth, suggests a company firing on all cylinders. Its core focus on the data center segment taps into a transformative global trend, offering a compelling growth narrative in the industrial property sector. DMAS is not merely selling land; it’s providing the foundations for the future of technology and digital innovation in Indonesia and beyond.