First Quarter, Life Insurance Industry Income Increases to Rp 62.27 Trillion


The Indonesian Life Insurance Association (AAJI) assessed that in the midst of very uncertain conditions and fluctuating economic developments, marketers were able to make achievements. It is proven that the life insurance industry is able to generate a total industry revenue of Rp 62.27 trillion in the first quarter of 2022.

Chairman of the AAJI Management Board, Budi Tampubolon, said that the total revenue of the life insurance industry in the first quarter of 2022 was also higher than the total revenue in the first quarter of 2019 of Rp 52.24 trillion.

“This means that our industry has not only gone through the difficult times of the Covid-19 pandemic, but has been able to exceed the revenue achievement before the Covid-19 pandemic,” he said in a written statement, Monday (15/8/2022).

According to him, the number of life insurance marketers in Indonesia in the first quarter of 2022 was 570,907 people, while the number of insureds in the same period was 75.45 million people, 21.29 million of whom were individual insureds.

“There are still approximately 250 million people in Indonesia who currently do not have individual insurance coverage. This means that the potential of the life insurance market is still very large and the opportunity to become a life insurance marketer is also still very wide open, jointly educating the Indonesian people about the importance of having insurance greatly assist the government in efforts to create economic stability for the community, “he said.

Since last year, AAJI has launched a digital-based agency certification exam through the Mobile Exam application. The validation and validity of the self-examination through the Mobile Exam application is certainly a top priority for AAJI to create life insurance marketers who are reliable, professional and uphold the standards of practice and code of ethics for life insurance marketers.

“Through life insurance marketers, let’s create a healthy and financially intelligent Indonesia, so that we can create a prosperous society,” he said.

In addition, AAJI has successfully held the 35th AAJI TOP AGENT AWARDS 2022 (TAA AAJI) grand event in Bali, on 10 – 12 August 2022. This is in line with AAJI’s commitment to continuously improve the quality of service for the life insurance industry in Indonesia through activities -activities that motivate the performance of life insurance marketers.

The chairman of the 35th TAA AAJI Committee, Jos Chandra Irawan, said that through the theme “Anugerah Insan Accomplished” it is hoped that this year will be the opening of a series of direct appreciation for outstanding and dedicated life insurance personnel.

“We hope that this appreciation can have a positive impact on the success of the life insurance industry, not only within the company’s scope, but also nationally and internationally,” said Jos.

The ISR ceremony in Taro Village, Gianyar Regency – Bali on Wednesday (10/8) opened the series of the 35th TAA AAJI in 2022. This activity raised the theme ‘MSMEs Upgrading, Ready to Compete in the Global Market’. This year AAJI carried out repairs to the MSME Center Building which was inaugurated in the Opening Ceremony of the Gallery and MSME Business Units, while for Financial Literacy and Insurance materials, this activity included Creative Branding Training for Rural MSMEs as well as Financial Literacy and Insurance Training.

The second day, Thursday (11/8/2022), a Motivation Seminar (Convention) was held at Mangupura Hall, The Westin Resorts Nusa Dua. “Life insurance marketers are expected to learn lessons and become more optimistic, focused, and more enthusiastic about their profession as life insurance marketers, and can achieve more success which in turn becomes pride for themselves, their families, and the company they join,” said Jos.

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